Melissa Dale

California-based photographer, video editor, and content creator Melissa Dale partnered with Spring & Pine Studio to build a brand that reflected her evolution from behind the camera to in front of it.

We developed a complete visual identity—including creative direction, logo suite, brand kit, and style guide—then extended the brand across social with content strategy, feed planning, and custom templates. The result is a polished yet approachable brand that gives Melissa the tools to show up consistently and confidently across every platform.