NYC
Dinner Party by payton
Spring Soirée
Dinner Party by Payton’s
An intimate, moody dinner party hosted at Prive NYC, designed to capture the feeling of spring after dark—romantic, indulgent, and full of detail. Our studio led the creative direction, production, and on-site content, crafting a guest experience that was both visually rich and emotionally resonant.
Dark Spring Color Story
We developed the visual identity and event flow from the ground up, pulling together layered textures, deep-toned florals, and ambient candlelight to create a dark spring dreamscape.
Every touchpoint—from the custom collateral to the table styling—was designed to feel intentional and immersive.
Guests were welcomed with a Guess bag at each seat and next-level gifting, reinforcing the elevated, brand-forward experience.
We partnered with @forbesfunctions on select décor moments to bring depth to the tablescape.
Programming
The evening featured a series of interactive and elevated moments designed to delight guests and create organic content opportunities
A bespoke mixology experience featuring Aveda’s botanical elixir
A “bump & find your seat” caviar station for a playful (and luxe) seating moment
A beautifully plated, multi-course dinner by Prive NYC
